To offer own recipe knowledge based functional foods and complex food supplements which can provide significant multifaceted nutritional and physiological effect, and thus efficiently support potential customers in their overall activities for maintaining health and enjoying high quality of life in a modern world of numerous challenges and frequent stress.

To make it easier and less expensive to maintain a healthy lifestyle by providing a choice of nutrient rich functional foods and complex food supplements containing a variety of food sources and featuring optimised nutrient content and amounts of the ingredients.